Slow Roasted Tequila
Maya Alto embodies the master craftsmanship and smooth taste of premium tequila. Inspired by the legend of Mayahuel, Farm Design crafted the brand packaging to reflect its masterful quality and highlight the brand's unique origin story. Maya Alto is a celebration of cultural tradition retold for the modern consumer.
Strategy
Positioning
Messaging
Naming
Identity
Logo Design
Illustration
Visual Design System
Experience
Packaging
Mayahuel, the Muse
In legends, the Goddess Mayahuel remains most strongly associated with the agave plant. The agave is cultivated in Los Altos de Jalisco and fermented with careful attention to ensure its smooth, exquisite taste. Maya Alto Tequila features her story and celebrates the fine, aged nectar from which tequila is made.
Mayahuel, the Muse
In legends, the Goddess Mayahuel remains most strongly associated with the agave plant. The agave is cultivated in Los Altos de Jalisco and fermented with careful attention to ensure its smooth, exquisite taste. Maya Alto Tequila features her story and celebrates the fine, aged nectar from which tequila is made.
Mayahuel, the Muse
In legends, the Goddess Mayahuel remains most strongly associated with the agave plant. The agave is cultivated in Los Altos de Jalisco and fermented with careful attention to ensure its smooth, exquisite taste. Maya Alto Tequila features her story and celebrates the fine, aged nectar from which tequila is made.
Mayahuel, the Muse
In legends, the Goddess Mayahuel remains most strongly associated with the agave plant. The agave is cultivated in Los Altos de Jalisco and fermented with careful attention to ensure its smooth, exquisite taste. Maya Alto Tequila features her story and celebrates the fine, aged nectar from which tequila is made.
Mayahuel, the Muse
In legends, the Goddess Mayahuel remains most strongly associated with the agave plant. The agave is cultivated in Los Altos de Jalisco and fermented with careful attention to ensure its smooth, exquisite taste. Maya Alto Tequila features her story and celebrates the fine, aged nectar from which tequila is made.
Mayahuel, the Muse
In legends, the Goddess Mayahuel remains most strongly associated with the agave plant. The agave is cultivated in Los Altos de Jalisco and fermented with careful attention to ensure its smooth, exquisite taste. Maya Alto Tequila features her story and celebrates the fine, aged nectar from which tequila is made.
A Celebration of Tradition
Farm Design retells the legend in a modern light. Mayahuel is depicted harvesting agave for its prized nectar in her well-tended garden. The ovals depict the nurtured soil of Jalisco and the fruitful harvest. Maya Alto disrupts the masculine tequila space with a design that conveys elegance and youthfulness.
A Celebration of Tradition
Farm Design retells the legend in a modern light. Mayahuel is depicted harvesting agave for its prized nectar in her well-tended garden. The ovals depict the nurtured soil of Jalisco and the fruitful harvest. Maya Alto disrupts the masculine tequila space with a design that conveys elegance and youthfulness.
A Celebration of Tradition
Farm Design retells the legend in a modern light. Mayahuel is depicted harvesting agave for its prized nectar in her well-tended garden. The ovals depict the nurtured soil of Jalisco and the fruitful harvest. Maya Alto disrupts the masculine tequila space with a design that conveys elegance and youthfulness.
A Celebration of Tradition
Farm Design retells the legend in a modern light. Mayahuel is depicted harvesting agave for its prized nectar in her well-tended garden. The ovals depict the nurtured soil of Jalisco and the fruitful harvest. Maya Alto disrupts the masculine tequila space with a design that conveys elegance and youthfulness.
A Celebration of Tradition
Farm Design retells the legend in a modern light. Mayahuel is depicted harvesting agave for its prized nectar in her well-tended garden. The ovals depict the nurtured soil of Jalisco and the fruitful harvest. Maya Alto disrupts the masculine tequila space with a design that conveys elegance and youthfulness.
A Celebration of Tradition
Farm Design retells the legend in a modern light. Mayahuel is depicted harvesting agave for its prized nectar in her well-tended garden. The ovals depict the nurtured soil of Jalisco and the fruitful harvest. Maya Alto disrupts the masculine tequila space with a design that conveys elegance and youthfulness.
