Califia Farms Probiotic Yogurts

Probiotic Yogurts


Within the last decade, Califia Farms has successfully been recognized as the fastest-growing natural beverage company in the nation. In the launch of their Probiotic Dairy-Free Yogurt Drinks, Greg Steltenpohl, CEO of Califia Farms, partnered with Farm Design to create a packaging system that clearly communicates the unique brand proposition of their product.

Califia's Probiotic Dairy-Free Yogurt packaging design stays true to the simple, premium and sophisticated essence of the brand, highlighting the integrity of the natural ingredients through hand-drawn illustrations. To create shelf impact, the Yogurt Drinks are packaged in a custom and proprietary 750mL multi-serve and 8oz single-serve bottles with form factors inspired by their iconic 48oz carafe bottle.

Strategy

Research
Positioning
Brand Architecture

Identity

Logo Design
Illustration
Visual Design System
Brand Guidelines

Experience

Packaging
Marketing Communications

Califia Plant-based Yogurt Branding
Califia Plant-based Yogurt Packaging Design
Califia Branding and Packaging
Califia Branding Agency for Packaging
Califia Redesign agency
Califia Current Branding agency
Califia New Packaging Agency
Califia New Packaging Agency
Califia Plant-based Yogurt Branding
Califia Redesign agency

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