Califia Farms Iced Cafe Mixers
Califia Farms embraces the power of plant-based, and their mission to transform our food system by prioritizing our health and our planet is what sets them apart. Farm Design was tasked to deliver a packaging design system for the newest product innovation made specifically for iced coffee, Iced Cafe Mixers.
Guided by the strategy we developed for the global brand refresh, we designed a system for Califia Farms' Iced Cafe Mixers that maintains strong brand recognition while highlighting the products’ unique characteristics.
Strategy
Research
Positioning
Identity
Illustrations
Visual Design System
Experience
Packaging