Mar Monte Hotel
Tucked between the Santa Ynez range and the Pacific Ocean, the Hyatt Centric Hotel embodies the gracious spirit and style of Santa Barbara, California. KHP engaged Farm Design as creative partners to reinvigorate this historic property, reimagine the hotel experience and strategically develop the new identity to once again attract local tourists and destination travelers alike. The now Mar Monte Hotel effortlessly embodies the golden sunshine and gracious spirit of Santa Barbara, and is the gateway for celebrating the fine things in life.
Strategy
Research
Positioning
Brand Platform
Messaging
Naming
Identity
Logo Design
Illustration & Animation
Tone & Voice
Visual Design System
Brand Guidelines
Experience
Packaging
Branded Environments
Marketing Communications
Print Collateral
Digital Media
A Dream Reimagined
Built in June of 1931 by Fred Bartholomew, the Vista Mar Monte was a dream hotel established in an idyllic setting. Paying homage to the original dream of the founder, “there will be nothing finer on the coast,” we strategized the brand identity and hotel experience that transformed and reinvigorated the hotel to breathe a new life.
A Dream Reimagined
Built in June of 1931 by Fred Bartholomew, the Vista Mar Monte was a dream hotel established in an idyllic setting. Paying homage to the original dream of the founder, “there will be nothing finer on the coast,” we strategized the brand identity and hotel experience that transformed and reinvigorated the hotel to breathe a new life.
A Dream Reimagined
Built in June of 1931 by Fred Bartholomew, the Vista Mar Monte was a dream hotel established in an idyllic setting. Paying homage to the original dream of the founder, “there will be nothing finer on the coast,” we strategized the brand identity and hotel experience that transformed and reinvigorated the hotel to breathe a new life.
A Dream Reimagined
Built in June of 1931 by Fred Bartholomew, the Vista Mar Monte was a dream hotel established in an idyllic setting. Paying homage to the original dream of the founder, “there will be nothing finer on the coast,” we strategized the brand identity and hotel experience that transformed and reinvigorated the hotel to breathe a new life.
A Dream Reimagined
Built in June of 1931 by Fred Bartholomew, the Vista Mar Monte was a dream hotel established in an idyllic setting. Paying homage to the original dream of the founder, “there will be nothing finer on the coast,” we strategized the brand identity and hotel experience that transformed and reinvigorated the hotel to breathe a new life.
A Dream Reimagined
Built in June of 1931 by Fred Bartholomew, the Vista Mar Monte was a dream hotel established in an idyllic setting. Paying homage to the original dream of the founder, “there will be nothing finer on the coast,” we strategized the brand identity and hotel experience that transformed and reinvigorated the hotel to breathe a new life.
Coastal Rhythm
The rhythm of the coast exemplifies the luxury of being able to slow down. Our staff is well acquainted with the best local spots & serve as “non-tourist guides” for our guest that want to walk in the local’s “sandals”.
Coastal Rhythm
The rhythm of the coast exemplifies the luxury of being able to slow down. Our staff is well acquainted with the best local spots & serve as “non-tourist guides” for our guest that want to walk in the local’s “sandals”.
Coastal Rhythm
The rhythm of the coast exemplifies the luxury of being able to slow down. Our staff is well acquainted with the best local spots & serve as “non-tourist guides” for our guest that want to walk in the local’s “sandals”.
Coastal Rhythm
The rhythm of the coast exemplifies the luxury of being able to slow down. Our staff is well acquainted with the best local spots & serve as “non-tourist guides” for our guest that want to walk in the local’s “sandals”.
Coastal Rhythm
The rhythm of the coast exemplifies the luxury of being able to slow down. Our staff is well acquainted with the best local spots & serve as “non-tourist guides” for our guest that want to walk in the local’s “sandals”.
Coastal Rhythm
The rhythm of the coast exemplifies the luxury of being able to slow down. Our staff is well acquainted with the best local spots & serve as “non-tourist guides” for our guest that want to walk in the local’s “sandals”.
Boundless Curiosity
Life is richer with the moments that we don’t expect. Throughout the guests’ stay, they are continually surprised and delighted at every turn allowing them to feel fully immersed in their experience and become more curious.
Boundless Curiosity
Life is richer with the moments that we don’t expect. Throughout the guests’ stay, they are continually surprised and delighted at every turn allowing them to feel fully immersed in their experience and become more curious.
Boundless Curiosity
Life is richer with the moments that we don’t expect. Throughout the guests’ stay, they are continually surprised and delighted at every turn allowing them to feel fully immersed in their experience and become more curious.
Boundless Curiosity
Life is richer with the moments that we don’t expect. Throughout the guests’ stay, they are continually surprised and delighted at every turn allowing them to feel fully immersed in their experience and become more curious.
Boundless Curiosity
Life is richer with the moments that we don’t expect. Throughout the guests’ stay, they are continually surprised and delighted at every turn allowing them to feel fully immersed in their experience and become more curious.
Boundless Curiosity
Life is richer with the moments that we don’t expect. Throughout the guests’ stay, they are continually surprised and delighted at every turn allowing them to feel fully immersed in their experience and become more curious.
A Place of Belonging
The warmth of the Southern California hospitality leaves guests feeling pampered without the spa treatment. With expansive views of the ocean and mountains, the hotel offers and oasis of peace to recharge.
A Place of Belonging
The warmth of the Southern California hospitality leaves guests feeling pampered without the spa treatment. With expansive views of the ocean and mountains, the hotel offers and oasis of peace to recharge.
A Place of Belonging
The warmth of the Southern California hospitality leaves guests feeling pampered without the spa treatment. With expansive views of the ocean and mountains, the hotel offers and oasis of peace to recharge.
A Place of Belonging
The warmth of the Southern California hospitality leaves guests feeling pampered without the spa treatment. With expansive views of the ocean and mountains, the hotel offers and oasis of peace to recharge.
A Place of Belonging
The warmth of the Southern California hospitality leaves guests feeling pampered without the spa treatment. With expansive views of the ocean and mountains, the hotel offers and oasis of peace to recharge.
A Place of Belonging
The warmth of the Southern California hospitality leaves guests feeling pampered without the spa treatment. With expansive views of the ocean and mountains, the hotel offers and oasis of peace to recharge.
Effortless Flow
Our space is designed for the senses to nurture ease throughout the guests’ experience from indoors to outdoors, seclusion to amenities, ocean to mountain. Like the rise of the tide, guests effortlessly flow through their itinerary from restoration to exploration.
Effortless Flow
Our space is designed for the senses to nurture ease throughout the guests’ experience from indoors to outdoors, seclusion to amenities, ocean to mountain. Like the rise of the tide, guests effortlessly flow through their itinerary from restoration to exploration.
Effortless Flow
Our space is designed for the senses to nurture ease throughout the guests’ experience from indoors to outdoors, seclusion to amenities, ocean to mountain. Like the rise of the tide, guests effortlessly flow through their itinerary from restoration to exploration.
Effortless Flow
Our space is designed for the senses to nurture ease throughout the guests’ experience from indoors to outdoors, seclusion to amenities, ocean to mountain. Like the rise of the tide, guests effortlessly flow through their itinerary from restoration to exploration.
Effortless Flow
Our space is designed for the senses to nurture ease throughout the guests’ experience from indoors to outdoors, seclusion to amenities, ocean to mountain. Like the rise of the tide, guests effortlessly flow through their itinerary from restoration to exploration.
Effortless Flow
Our space is designed for the senses to nurture ease throughout the guests’ experience from indoors to outdoors, seclusion to amenities, ocean to mountain. Like the rise of the tide, guests effortlessly flow through their itinerary from restoration to exploration.
