Mar Monte Hotel
Tucked between the Santa Ynez range and the Pacific Ocean, the Hyatt Centric Hotel embodies the gracious spirit and style of Santa Barbara, California. KHP engaged Farm Design as creative partners to reinvigorate this historic property, reimagine the hotel experience and strategically develop the new identity to once again attract local tourists and destination travelers alike. The now Mar Monte Hotel effortlessly embodies the golden sunshine and gracious spirit of Santa Barbara, and is the gateway for celebrating the fine things in life.
Strategy
Research
Positioning
Brand Platform
Messaging
Naming
Identity
Logo Design
Illustration & Animation
Tone & Voice
Visual Design System
Brand Guidelines
Experience
Packaging
Branded Environments
Marketing Communications
Print Collateral
Digital Media