High Bar at The Rowan
Situated on the rooftop of the tallest building in downtown Palm Springs, you will find “High Bar”, a refreshing pool bar oasis. Delectable drinks, fine finger foods, and vivid vistas—it's a no-fail recipe for living the “high life”. Farm Design crafted the complete brand system included naming, logo system, custom illustrations, and playful brand voice that is seamlessly integrated to various touchpoints throughout the pool bar.
Visual Design System